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What To Do First to Make a Profit

The PF Women Team at our Annual Team Retreat  ~ 2018 Today on Seth Godin's blog, he said: It's tempting to decide to make a profit first, then invest in training, people, facilities, promotion, customer service and most of all, doing important work. In general, though, it goes the other way. Yes, it does. If you are waiting to make a profit before you do these things, in my experience you're  not going to make a profit. So many organizations, ministries and churches are struggling with financial issues. I know your pain. As anyone who follows our story knows, our ministry was in a ton of debt four years ago when I came on as director.  Since that time, we've gotten out of debt and turned a profit every year.  God has done amazing things through out team, for which we give Him the glory! I find that what Seth is saying here is absolutely true, with one disclaimer. For Christian leaders, spiritual disciplines must always be first. Before we started inve

When You Write Something and Experience Loss as a Result



Writing about some things can cause you to lose everything, or nearly everything.

I've written a lot, and I've lost a lot.

I've also gained.

But the losses tend to stick in your mind more with anything. So we avoid loss if possible. It's called "loss aversion" and it's real.

Reading about some issues is rare simply because people are scared out of their mind about what will happen if they write openly about it. If you dare to write about some challenges in a public setting, the consequences can include loss of relationships, job, income, and a lot more.

I'm going through a challenge at this time in my life that is quite common. Although it is normal, I hear it is one of life's greatest challenges. Due to not wanting to experience further loss that what I'm already experiencing, I'm not going to share what the issue is. But I will say this. I've combed through Amazon to find even one book about it. I have surfed the internet. And there is not one book about it. Not ONE! At least that I can find, and I'm a pretty good searcher. Meanwhile, millions of people are trying to navigate the same thing I am.

How could this be?  How can millions of people struggle with something that not one person is writing about? And so I asked my wonderful assistant Erika who is also a friend I confide in, "Why is nobody writing on this? Is it not a need? Am I alone?" She responded that it's a huge need but nobody wants to write about it because they don't want to lose more than they are already losing. And she said I could probably write a bang up book about it and get a ton of readers, but also agreed -- I'd lose big time. Neither of us felt the loss was a good idea. So...

On some subjects I've written about I've "taken one for the team" so to speak and been the person who braved the inevitable loss enough to help other people. I gained a lot in catharsis and readers, and yet the losses were so painful.

I don't believe any writer is called to lose everything over and over and over again. You have to choose carefully what you risk everything for.  I've taken risks to write and I'll do it again. Just not about every subject that comes along. But here's what I want to say about this today... 

When writers take a leap of courage to write on any sensitive subject, we need to appreciate them. When a writer takes one for the team, those whose lives are changed by their writing are one of the main rewards for all the loss they inevitably face. Not the only one - but one of the biggest. So when someone writes about something that requires tremendous bravery, let them know what a difference it has made for you.

Somewhere, there is a woman at her computer right now daring to write her story about going through and overcoming the current struggle I am also facing.

She is weighing the consequences.

She desperately wants to help people.

And yet she fears the aftermath.

She is in the process of making the choice to press forward to write about it.

I can't wait to read her book.

And, I am eager to write my letter of thanks.

I hope my note of appreciation for her taking the hit for all of us who need her words will be just one reason she smiles and says, "it was worth it."





 Photo credit: Deanna Shrodes, taken at the Hemingway House in Key West. In Hemingway's writing studio.

Comments

Unknown said…
Love you, Deanna.
God, the author of all, has written this book you're searching for. He has hidden these pages in your heart. Sit, be still, and write those words down. Read them back to yourself, and watch God's healing begin. As you write, and then as you read, you may find the fear of loss being replaced by the courage to share, or you may hear God say, "Daughter, at this time, this is just for you."
Deanna, You are such an encouragement to others. May you be encouraged and lifted up by others over this struggle. I pray blessings over you.
Vicki
Unknown said…
Thank you so much, Vicki! This means so very much! Love you

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